eMarketeer Blog

Inspiration, knowledge and insights for marketeers
what not do to in email marketing

8 Common Email Marketing Mistakes

By | Email Marketing, Marketing | No Comments
Email marketing is more vibrant than ever. Chad White at Litmus even believes that 2016 is the year where email marketing will see a “second coming of age.” However, whether you consider yourself an email marketing connoisseur or an email marketing newbie, mistakes always happen. We have listed 8 common email marketing mistakes and what you should do to avoid them....
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6 Tips to Increase Open Rates

6 Tips to Increase Open Rates

By | Email Marketing | No Comments
Due to its simplicity, efficiency, and low cost, email marketing is still one of the top choices for digital marketers. And let's not forget its consistent success rate. According to eConsultancy, respondents claimed that 23% of their sales were thanks to email marketing, an increase from the previous year where the numbers were 18%. Another benefit with email marketing is...
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Create Your Event Landing Page in Minutes

By | Marketing, New Features in eMarketeer | No Comments
Creating a landing page for your event can be tricky. Responsiveness, embedded videos, maps, and the web design are all important components to make the perfect page. Each factor takes time and effort, or you might have to rely on consultants to build it for you. Either way, it's complicated. With our new event landing page template, your event management becomes...
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DMARC-5-things-you-need-to-know

5 things you should know about DMARC

By | Email Marketing | No Comments
Supported by the world's largest email providers and adopted by top brands - DMARC is protecting more than 60 percent of email boxes worldwide. DMARC (Domain-based Message Authentication, Reporting and Conformance) is designed to reduce email abuse and help you improve your email delivery. It defines how email receivers perform email authentication using the existing SPF (Sender Policy Framework) and DKIM (DomainKeys...
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