Title wthat says "four marketing trends in 2021" along with an image of a graph in the color red.

4 marketing trends you need to know in 2021

By | Marketing | One Comment
It's always important to reflect on past marketing efforts to see what worked and what didn't. But it's equally important to look ahead to see what trends are out there and which ones we should implement to stay updated and relevant to our audiences. With changes in customer behavior, algorithms, and updates in technology, marketing evolves fast. Although it might...
Read More
Headline on a dark grey background with a headshot of the speaker.

Key takeaways from webinar “Storytelling in video marketing”

By | Inbound Marketing, Marketing | No Comments

We invited Ossian Veronese, co-founder and Agency head at the marketing agency Storisell, to host an eMarketeer Academy webinar where he shared his take on storytelling in video marketing and how stories can actually help you sell more. Video continues to be one of the most popular content formats when it comes to online marketing. Not only because a video is…

Read More

Key takeaways from webinar “How to win at content marketing + 5 epic tips”

By | Inbound Marketing, Marketing | No Comments
Although it's been around for some time, the concept of content marketing continues to be a hot topic. We invited content connoisseur Stefan Jakobsson from BRV Agency and Migaloo, to guest host an eMarketeer Academy webinar. In this post, we put together some key takeaways from the webinar called "How to win at content marketing + 5 epic tips." Enjoy!...
Read More

How to use video in email marketing

By | Email Marketing, Marketing | No Comments

What stories to tell? Educate, inspire, entertain; there are a bunch of different stories you could tell that work in email and that your recipients appreciate. But either way, Some alternatives are: Customer testimonials: Inspire your readers by letting your best advocates share how they can use your product/service. These videos are also perfect to show in sales meetings. Behind-the-scenes: …

Read More
A desk top with a check mark on the screen.

7 things you need to do before posting your next blog post

By | Inbound Marketing, Marketing | 8 Comments
Blogging is hugely valuable to your business. Adding regular content to your blog boosts your SEO and helps position you as an industry expert. In order to generate that traffic to your site, high-quality content and blog posts are crucial. Below, we’ve listed 7 steps to make your next blog post even more valuable than the last one. Recommended reading:...
Read More