MULTIPLE FEATURES IN ONE APP
FOR A SMOOTH EVENT EXPERIENCE

9000
Page Views
632
SMSs Sent
90
Adoption Rate

KMD’s vision? Have their event participants feel at ease throughout the event. How? With an event app. Options to book speed dating with experts, personal agendas and barcode scanning for a quick registration were just a few of the features the app provided.

SPEED DATING GOES DIGITAL

“How can we easily encourage our guests to have a chat with our invited experts, in the most effective way?” KMD asked themselves. Fair question – keeping track of 300 guests and schedule meetings on the fly is a challenge.

Until you have an event app. With all information kept in one place, guests selected which expert they’d like to talk to and immediately got an SMS with time and location for their meet with the expert. Cool speed-dating, huh?

That’s what the guests thought, over 600 SMS’s were sent during the event – including booking all these dates.

“The flexibility eMarketeer has given Impact Group has truly been priceless in order to succeed with this kind of project.”

– Rikke Vestenbæk, Managing Director Impact Group

Try build your own app!

 

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MULTIPLE FUNCTIONS – ONE TOOL

With over 300 guests, several break out sessions and then evaluations for all of them – how on earth do you keep track of it all?

First off, a unique QR code within the app and with that same code printed on name tags, the registration process took seconds. All you needed was to scan it!

Not only is all information for the guests found in one place, but moving from printed paper to event apps allows for an easier distribution of information, less waste (hey, we’re all about going green, right?) and the possibility to update or change information on the fly – an app dressed for an event success. 

“eMarketeer helped us fulfil the vision to have all our guests feel comfortable – with an event app, we could distribute and quickly update all information needed to guide them throughout the event.”

– Jakob Brix, Head of Product Management, KMD Workzone

EVENT MANAGEMENT MADE SIMPLE

Impact Group helped KMD put ConnectZone together. As an event agency, Impact Group’s goal was to help KMD build a close relationship with their customers. All event management – invitations, SMS’s, registrations, agendas – was handled in eMarketeer. With all information stored in one place, all three parties – guests, host and event agency – benefit, and they can all enjoy a great event. Together.

About KMD

KMD is Denmark’s largest software development center, offering IT solutions to public organizations and private companies in the Nordic region.

Their event KMD ConnectZone started off as a customer seminar 28 years ago. Ever since then, the event has grown – this year, 300 guests attended.

eMarketeer is KMD’s event marketing tool.

Try eMarketeer and see why:

request a demonstration here